Etsy brand protection
Monitor suspicious Etsy listings with Valigard.
Valigard searches Etsy for listings that reuse your product photos or copy your designs, and keeps each listing's saved page, price and shop details. It prepares your report for the Etsy Reporting Portal, where rights owners report listings that infringe their trademark, copyright or patent, including counterfeits.
- Free account
- First search on us
- No subscription
Northmark GoodsHomeProductsSearchesReviewCounterfeitsReporting guidesTeam activitySettingsMLMaja LindOwner
New searchENReporting on Etsy
How Etsy handles reports.
Rights owners, or agents they authorize, register in the Etsy Reporting Portal, add their trademark, copyright or patent, then create reports that list the infringing items. A counterfeit is reported under the trademark it uses. A separate form covers usernames, shop names and videos. When a report complies with Etsy's policy, Etsy removes the content and notifies the seller.
- Where to report
- Etsy Reporting Portal
- Counterfeits
- Reported under your trademark
- Rights accepted
- Trademark, copyright, patent
- Usernames, shops, videos
- Separate IP report form
What Valigard finds
The copies worth looking at on Etsy.
Valigard searches with your official product photos, so it finds listings that reuse them even when your brand name is nowhere in the title.
Reused product photos
Shops illustrating their listings with your official photos.
“Inspired by” listings
Listings that use your brand name to describe an imitation of your product.
Copied designs
Items that reproduce your design, pattern or artwork.
Shops in several countries
The same copy offered by shops in the US, the UK, Canada and elsewhere.
Northmark GoodsHomeProductsSearchesReviewCounterfeitsReporting guidesTeam activitySettingsMLMaja LindOwnerNew searchENEvidence
What Valigard keeps for every Etsy listing.
Each listing you mark as likely counterfeit keeps its evidence in one place, ready for a report or a legal review. Download it as a PDF evidence pack or a CSV.
- Listing URL and title
- Price and currency
- Seller or store name, with its page
- Country of the listing
- Photo match with your reference photo
- Saved, timestamped copy of the page
- How many searches found it
- Whether it was removed or relisted
From finding to filing
How Valigard supports your Etsy reports.
- SearchSearch Etsy and other marketplaces with your official photos, worldwide or in the countries you choose.
- ReviewCompare each listing with your product, run the AI check if you want, and mark what is likely counterfeit.
- Keep the evidenceSaved page, price, seller and history stay with the listing.
- File and logFollow the Etsy guide, copy the report text, file on Etsy, then log the status and case number.
Valigard and Etsy's IP reporting
Etsy's tools handle the report. Valigard finds the listings that reuse your photos or copy your designs, including on other marketplaces, and keeps a saved page of each listing so your report shows exactly what the shop was selling.
Valigard doesn't send reports
You file every report through the Etsy Reporting Portal, so the decision stays with you. Valigard makes sure you have what the marketplace asks for, and tracks what happens next.
FAQ
Questions about Etsy.
Can I report a listing that uses my photos but not my brand name?
Yes. Reusing your photos without permission is usually a copyright matter, and the Etsy Reporting Portal accepts copyright reports. Valigard finds these listings because it searches with your photos, not only your brand name.
Do I need a registered trademark to report on Etsy?
For a trademark claim, yes. Copyright and design claims rely on other rights. Check Etsy's policy for the documents each type requires.
What does Valigard keep for an Etsy listing?
The listing URL and title, the price, the shop's name and page, a saved timestamped copy of the page and the photo match with your reference.
Can Valigard remove an Etsy listing?
No. Etsy reviews each report. You file it through Etsy and log its status in Valigard.
Step-by-step guides
Other marketplaces
Sources
Reporting procedures checked in September 2026. Marketplaces change their programs; check their official pages before filing. Valigard does not determine with legal certainty that a product is counterfeit and cannot guarantee that a marketplace will remove a listing.