Facebook brand protection
Monitor suspicious Facebook listings with Valigard.
Valigard searches Facebook for public Marketplace listings and shops that reuse your product photos, and keeps each listing's saved page, price and seller details. It prepares your report for Meta's counterfeit report form or, for enrolled brands, Meta's Brand Rights Protection tool, which covers ads, Marketplace, Shops and Instagram.
- Free account
- First search on us
- No subscription
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New searchENReporting on Facebook
How Facebook handles reports.
Rights owners can report counterfeit products with Meta's Counterfeit Report Form, and broader trademark misuse with its Trademark Report Form. Brands enrolled in Brand Rights Protection review and report content from a dashboard, including ads detected from saved reference images. Enrollment requires a registered trademark and a Meta business account.
- Counterfeits
- Meta Counterfeit Report Form
- Trademark misuse
- Meta Trademark Report Form
- Enrolled brands
- Brand Rights Protection dashboard
- Enrollment needs
- A registered trademark
What Valigard finds
The copies worth looking at on Facebook.
Valigard searches with your official product photos, so it finds listings that reuse them even when your brand name is nowhere in the title.
Marketplace resellers
Individuals and small sellers offering copies of your product on Marketplace.
Shops using your photos
Facebook Shops and Pages illustrated with your official images.
Your logo on their page
Pages that use your brand name or logo to look authorized.
Local listings abroad
Copies offered on Marketplace in countries where you do not sell.
Northmark GoodsHomeProductsSearchesReviewCounterfeitsReporting guidesTeam activitySettingsMLMaja LindOwnerNew searchENEvidence
What Valigard keeps for every Facebook listing.
Each listing you mark as likely counterfeit keeps its evidence in one place, ready for a report or a legal review. Download it as a PDF evidence pack or a CSV.
- Listing URL and title
- Price and currency
- Seller or store name, with its page
- Country of the listing
- Photo match with your reference photo
- Saved, timestamped copy of the page
- How many searches found it
- Whether it was removed or relisted
From finding to filing
How Valigard supports your Facebook reports.
- SearchSearch Facebook and other marketplaces with your official photos, worldwide or in the countries you choose.
- ReviewCompare each listing with your product, run the AI check if you want, and mark what is likely counterfeit.
- Keep the evidenceSaved page, price, seller and history stay with the listing.
- File and logFollow the Facebook guide, copy the report text, file on Facebook, then log the status and case number.
Valigard and Meta Brand Rights Protection
Meta's tools act on Facebook and Instagram. Valigard finds public listings that reuse your photos on Facebook and on other marketplaces, and keeps a saved page of each one, which helps when a Marketplace listing is edited or deleted.
Valigard doesn't send reports
You file every report through Meta's counterfeit report form and Brand Rights Protection, so the decision stays with you. Valigard makes sure you have what the marketplace asks for, and tracks what happens next.
FAQ
Questions about Facebook.
Which Facebook listings can Valigard find?
Public Marketplace listings, Shops and Pages where your product photos appear. Private groups and personal messages are not searched.
Which Meta form should I use?
The Counterfeit Report Form for fake products, the Trademark Report Form for other misuse of your brand, and Brand Rights Protection if your brand is enrolled.
Why save the page before reporting?
Marketplace listings are often edited or removed quickly. A saved, timestamped copy shows what was offered, at what price and by whom.
Can Valigard remove a Facebook listing?
No. Meta reviews each report. You file it with Meta and log its status in Valigard.
Step-by-step guides
Other marketplaces
Sources
- Meta Business Help: About Brand Rights Protection
- Meta Transparency Center: How we protect intellectual property rights
Reporting procedures checked in September 2026. Marketplaces change their programs; check their official pages before filing. Valigard does not determine with legal certainty that a product is counterfeit and cannot guarantee that a marketplace will remove a listing.